Creative Alternatives of New York

The challenge: Evaluate the agency’s existing marketing efforts, develop a market analysis, provide a strategic plan targeting existing and new donors, and recommend potential donor management systems.

The result: CANY came away with an executable plan to realize organizational objectives and students gained competencies that aren’t fostered in a classroom, including developing client relationships, multi-task and generating innovative solutions for a non-profit.

Consurtio 3/24/2016

(left to right) Jenna Kaufman ’16, Kelsey Weston ’16, Sarah Graham ’16, Jennie May ’17 and Dennis Taussig

Valuable Experience

Working with the Consurtio students was a valuable experience. The team was able to take in a set of diverse voices from our staff, board and junior board members and respond with several solid marketing ideas. We found the students highly responsive, professional and intelligent.
Alissa DesmaraisCANY
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